Apr 25, 2024
If we are presenting a brochure, flyer, price list, hard copy slide deck or any other typical collateral item, then we should adopt best practice for greatest success. Have two copies always, one for you to read and one for the client, unless you are a genius of reading upside down (which by the way seems to include...
Apr 18, 2024
We are all pretty average on recalling events, people’s names, locations, sequences, inanimate objects, etc., but we are geniuses on remembering feelings. We are especially good on how people made us feel and what super memories we have developed in this particular department. Business is deemed to be logical –...
Apr 11, 2024
The Master of Ceremony (MC) goes to the microphone to get the programme underway but the audience are simply oblivious, caught up in their own riveting conversations. The situation is much worse at receptions where alcohol is already flowing and the people down the back are generating a roar, a positive din, that...
Apr 4, 2024
Usually this isn’t even a question for most presenters, because the organisers have already set up the room when you arrive. Our speaking spot has been designated for us. But have we been designated a spot by experts in public speaking or by the venue crew who usually just haul chairs, lug tables around and set up...
Mar 28, 2024
To succeed in our own business, we need three critical skills: the ability to master our time, to clone ourselves and to be persuasive.
Time: Poor time control leads to inefficiency, wasted efforts, stress and missed opportunities. Entrepreneurs are geniuses at trying to do too much. This means they are run ragged...